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Life After

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2017 | Immersive Installation

An immersive art installation that uses a combination of digital and physical media to create a sensory experience about cyclic existence and the dynamic underworld.

A collaboration with Laura Rose.



 

Duration
8 weeks

Skills
Concept
Prototyping
Visual Design
Videography
Projection
Coding
Fabrication
Installation

Role
Co-Production

Team
Laura Rose
[co-producer]
foozool
[sound]

 

 

over 150 guests attended

August 9, 2017
6 PM to 9 PM
California College of the Arts

 
 
We imagine death to be a cold experience but this installation really brings out the heat and energy.
— Micah (participant)
 

branding

 
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These brand guidelines were created to ensure consistency in our visual materials for outreach as well as for the installation.

social media outreach

 

Experience Design

 
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We created an experience map that pulls together all the conceptual and production elements behind the installation. It maps out the physical space with an overlay of a guest's journey from finding out about the event, attending it, moving through the space and leaving with a memory and a physical object.

 

the installation

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The experience begins when participants approach the Life After space, at the California College of the Arts campus. They see the two signs below hanging above a table with pens and pieces of black paper.

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Memories

Participants wrote memories from their current life on black paper while they waited to begin the experience.

Waiting

Participants could not enter without receiving the black envelope from another participant.

 
 
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Reading Station

In the underground there was a reading station fitted with a blacklight so participants could read memories that had been left by other people. They were asked to add theirs to the pile.

 
 

'Underground' Experience

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Reflection Corridor

This is the entrance to the underground: a dark corridor leads to a wall of mirrors. A projection in the space allowed light to reflect off the mirrors and created movement.

 
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Mushroom + Crystal Corner

A glowing mushroom structure surrounded by small orbs, smaller mushrooms, crystals, and a video of tunneling underground.

 
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Roots

Large, physical roots coming out of a cave like wall. A projection on the wall played a looping video of roots generating.

 
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Bug

A large 3D bug cut into segments and placed on the wall. It was illuminated by projections of insects and bugs.

 

'Life After' Experience

As the participants exited the underground, they saw the two signs below

 
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New Identity

Underneath this sign was a jar of identities that participants picked their new identity out of.

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Passing Envelope

Participants had to choose someone to give their black envelope to.

 
 
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These pins were meant to serve as souvenirs that participants could remember the experience through.